UX/UI Project
Daily routines and schedules have become extremely hectic and hence, the popularity of all kind of tracking apps has increased significantly, specially the ones related to fitness, wellness & health.
Designing a tracking application related to the health and fitness sector. The work will culminate in a high-fidelity prototype of a native app that reflects the best path forward based on research, iteration, and testing.
As for this point, we only had the very basic idea of building a stress tracking application, so we started by doing user research and discover what are the opinions of the users on this kind of apps in general, who would be interested in using such an app and what they would expect to find in it.
We conducted a survey which led us to the following points :
To have a more profound view of our user's opinions and confirm the information coming from the survey, we continued our research by conducting interviews, from which we gathered the following points :
Choosing a final HMW question helped us to see the problem from a specific angle and focus our work to arrive at a possible way to solve it more efficiently. The next one was our final HMW :
Having narrowed down the problem, we worked on interpreting the data coming from the user in order to create a user persona.
Knowing the features we would implement for this MVP, we starting sketching what would be a Lo-fi prototype from the whole application, including a welcoming for new users. This helped us to have a first base of the app’s structure, which then we used to build our user flow on the next step.
After testing the first Lo-fi and having positive first feedback we jumped into working on a mid-fi prototype.
After testing this mid-fi prototype, we received the following feedback :
Considering all the feedback we received on the last iteration, we made some changes and built this second mid-fi prototype, which mainly includes :
Considering all these points, we came up with the name “Ease” for our brand and a very smooth & simple logo that would reflect the essence of the whole app.
Before this final version, we tested a previous one, receiving the following feedback:
It was a great experience working completely from zero and see our product take shape according to our findings.
Run more usability tests to make sure the tasks in our high fidelity prototype are clear.
Especially gathering more opinions on the length of the stress level survey.
Doing a visual assesment of the whole app, considering the look and feel & name & logo.
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